Seat Nostrum. Personal Project in Seat
The Seat Nostrum was the personal project I did during my internship in the Seat Design Centre in Martorell, Barcelona.
The project was born as a challenge to transfer the most meaningful and differenciating principles of Seat to an original and exciting automobile.
Seat principles: 'fun', 'innovation' and 'mediterranean spirit'.
What does 'mediterranean spirit' mean? It's a way of living common in the south of Europe: open-minded, cheerful and linked to the sea, combining land and sea activities and enjoying the beach.
The goals: To mix sea and land. Offroad capabilities to drive through the sand. Fun, light and exciting!
Final design: 1+1 passengers car divided in two parts: the chassis -where is the main structure and the seats- and the jetski.
As a car, it preserves the unique feelings of driving a jetski: the tilting steering column, feeling the elements directly in your face and having the possibility of 'jumping dunes' in the land instead of 'jumping waves' in the sea.