HOT : a range of cosmetics designed for mobility for the 15-25. - For this project, I wanted to design a global brand image, which included :
its name, logo, graphic identity, and the whole range of products.
Cosmetic products for men was the main theme. I choose to work on cosmetics because there are a lot of improvements to
be made for men cosmetics, which are not yet designed for men’s way of life! There is even more work to be done for teenagers cosmetic products, because teenagers are potentialy future high-value customers.