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Logo Redesign for the AADS Program at UNCG

The African American and African Diaspora Studies (AADS) Program at UNC-Greensboro was renamed to incorporate African Diaspora studies and I was commissioned to redesign the Program's logo.

They wanted something somewhat modern that fit with the university's overall branding and identity, but that incorporated traditional African imagery of the Sankofa bird, and their graduates stole colors--red, yellow and green.

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Available
Freelance, Full-time, Moonlighting
Jae Southerland
Graphic Designer + Visual Artist Montague, MA