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Halo Digital Marketing

The Halo Fluorescent Lamp Fixture was a one-of-a-kind product which required us to directly reach out to the end users with the advantages of the fixture over conventional fixtures in a not so conventional way.

A Social Media marketing campaign was conceptualized and built to tell the story of Halo. The collateral included installation videos on youtube, a facebook page, all print content on issuu.com and a blog. A mailer to all our registered customers was sent to showcase the product features.

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Freelance
Vijay Krishnan
Experienced Customer Experience, Marketing Communications and Product Developement Professional Bengaluru, India