RimRocka Pitch
Pitching an update to the 80’s-era basketball brand, iNDELIBLE decided to turn the old RimRocka game into a hyperactive, ultra-brutal experience worthy of the post-apocalypse itself. Complete with Thunderdome-style baller events, a massive amount of product designs, and some edgy social media campaign initiatives, we demonstrated how RimRock exemplified it’s hyped-up slogan of “It’s Not Just a Game, It’s a Massacre.”