Logo - The branding of a museum with print and environmental components. The Museum of Consumer Adhesives, located in Pittsburgh, Pennsylvania, is a place where families can go to view all types of adhesives such as tape, glue, & cement and all the funky things that can be done with them. In order to promote the museum by means of guerilla advertising, the bridges in Pittsburgh (and there are many) are wrapped in large rolls of tape to create buzz and spark an interest in visiting the museum.
Print Ad #1 - The branding of a museum with print and environmental components. The Museum of Consumer Adhesives, located in Pittsburgh, Pennsylvania, is a place where families can go to view all types of adhesives such as tape, glue, & cement and all the funky things that can be done with them. In order to promote the museum by means of guerilla advertising, the bridges in Pittsburgh (and there are many) are wrapped in large rolls of tape to create buzz and spark an interest in visiting the museum.
Print Ad #2
Print Ad #3
Guerilla Advertising - The branding of a museum with print and environmental components. The Museum of Consumer Adhesives, located in Pittsburgh, Pennsylvania, is a place where families can go to view all types of adhesives such as tape, glue, & cement and all the funky things that can be done with them. In order to promote the museum by means of guerilla advertising, the bridges in Pittsburgh (and there are many) are wrapped in large rolls of tape to create buzz and spark an interest in visiting the museum.
Apparel - The branding of a museum with print and environmental components. The Museum of Consumer Adhesives, located in Pittsburgh, Pennsylvania, is a place where families can go to view all types of adhesives such as tape, glue, & cement and all the funky things that can be done with them. In order to promote the museum by means of guerilla advertising, the bridges in Pittsburgh (and there are many) are wrapped in large rolls of tape to create buzz and spark an interest in visiting the museum.
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Museum of Consumer Adhesives MOCA