CONCEPT: Conical paper trees, oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Printed adhesive vinyl, paper
CONCEPT: Color blocked gift items, oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Printed adhesive vinyl
CONCEPT: Oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Paper conical trees, sintra dimensional gift bow, printed adhesive vinyl, white lacquered cube fixture
CONCEPT: Oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Paper conical trees, printed adhesive vinyl, white lacquered platforms
CONCEPT: Color blocked gift items, oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Printed adhesive vinyl, homasote pinnable wall
CONCEPT: Color blocked gift items, oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Printed adhesive vinyl
CONCEPT: Color blocked gift items, oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Printed adhesive vinyl, homasote pinnable wall
CONCEPT: Color blocked gift items, oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Printed adhesive vinyl, while lacquered platforms
CONCEPT: Oversized, colorfully patterned, adhesive ribbon wrapping the entire inside of the space
MATERIALS: Paper conical trees, printed adhesive vinyl, white lacquered platforms
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Old Navy Product Showroom Holiday 2013, "All wrapped up"
The holiday product concept was "Grab something nifty thats also gifty" and the merchandising was all about color blocking. Abstract paper cone trees and illustrated ribbon made this product-centric story sparkle. All ribbon illustrations by Hattie Stewart.
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