MINI BREAKING THE ICE
While working at dobsonwhite we were asked by Mini UK to pitch for their 2008 dealer incentive scheme. The event involved sending some of the top UK Mini dealers on an all-expenses paid trip with the view to incentivising them to carry on achieving high sales over the coming year.
The Results:
A3 Pitch documents were created, beautifully illustrating the proposed destinations and showing Mini the wide range of possibilities available for their budget. Mock ups of printed and digital communications were produced. The proposal was hand delivered in a custom Perspex box.