2010 Olympics How Do You McNugget POP
2010 Olympics How Do You McNugget POP from Daron Mitchell
2010 Olympics How Do You McNugget POP

McD Ask: Promote the great taste and fun of McNuggets with the exciting platform of the 2010 Winter Olympics sponsorship. McD wanted to ignite the McNugget conversation with an international new sauce and a horizontal campaign focused on engaging customers in a celebration of individual expression by asking "How Do You McNugget?"
This is how I translated that ask into Retail Merchandising and POP.

Window Poster
Rooftop Banner
Drive Thru Topper
In Store Translite
Trayliner
In Store Kiosk
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2010 Olympics How Do You McNugget POP

McD Ask: Promote the great taste and fun of McNuggets with the exciting platform of the 2010 Winter Olympics sponsorship. McD wanted to ignite the McNugget conversation with an international new sauce and a horizontal campaign focused on engaging customers in a celebration of individual expression by asking "How Do You McNugget?"
This is how I translated that ask into Retail Merchandising and POP.

Available
Freelance, Full-time, Moonlighting
Daron Mitchell
Art Director / Graphic Designer Cleveland, OH