As a keen guitarist myself, Amped was a thought I had been bouncing around in my head for a number of years. In 2014, the work shown here won a RedDot Design Award.
Amped is a new way for guitarists to rock out in the comfort of their own home. It balances a highly visual and intuitive interface with a stripped back design tailored for superior sound quality. This culminates in a bespoke home-use amplifier and takes it away from the stage for the first time.
The idea for Amped was driven by the lack of options available for guitarists who predominantly play in their own homes. Existing amplifiers are great for on stage but when they’re taken into the home, the dramatic change in environment completely alters how they are used; sound distribution becomes very narrow, on-the-fly setting changes are awkward and their bulky appearance becomes inherently challenging. Consequently, the design for Amped was driven on three fronts; great sound, simple usability and considered aesthetic.