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Infiniti
I worked with an automotive education and training agency, to evaluate types of collateral materials including a program enrollment website, which would most effectively benefit the product education program which Sandy Corporation devised. I developed an entire communications campaign which included a program enrollment web site, dealer management brochure, charts, diagram boards and banners. Additionally, to enable learning, he designed participant guides, mobile meeting facility, outdoor signage, a meeting-in-a-box kit and program teaser postcards to execute an innovative program for the FX45, which surpassed the expectations of Infiniti.
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