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I worked with The Automobile Club of Southern California to create print ads with a simple design and message of savings discounts for auto club members. They showcased real items such as jewelry, electronics, home goods, toys and apparel, along with the real savings members would enjoy. The ads also featured a group of preferred partners with the estimated savings on everyday items. I developed the concepts, designs, photography and copywriting for their holiday print ad campaign. The Automobile Club of Southern California was really thrilled with the results.
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