KitchenAid No Mess Series Merchandising, Concept Render:
Previsualization render for merchandising a new KitchenAid
sub-brand initiative, exclusively for Bed, Bath & Beyond. I designed the freestanding packaging and POP display, art directed their layouts and signage, then I put them all into the environmental render. Built using Strata Design 3D CX, SketchUp, Adobe PhotoShop, Illustrator and InDesign. (the 5 No Mess 3D models provided by Industrial Designer, re-built and textured in Strata Design CX).