Philips Design - Retail Packaging Projects
At Phillips I learned so much about purpose driven design. Philips Design acted as the brand manager for all Philips business units and as a team we both maintained and evolved the brand image. My role as part of the visual communication team was creative structural direction for Philips-branded packaging. I worked alongside creative teams within the Avent, DLO, cables & accessories, and other business units as a internal consultant to help drive forward their brand image with new and creative packaging.