Tunebuds - Toothbrush-inspired packaging we developed for the Griffin Tunebuds. Pack consists of frosted-polypropylene plastic exterior with 2-pc PET inner blisters. Created dielines and developed innerpack blisters using SolidWorks.
Navigate - Provided creative direction for package through execution of the structural design (product placement, dielines, clamshell). Also developed and finalized lifestyle image including all photo manipulation/retouching.
PowerDock 2 - The PowerDock 2 fell into completely new categories of style and function for Griffin, therefore we wanted the packaging to emphasize a high-end appeal. This packaging was more about telling a story to the consumer from the outside, while providing a gratifying experience of instantly seeing the product once the package was opened. We wanted the consumer to see the important details such as the finish and 30-pin connectors, while hiding the ordinary cables and adapters under the extra flap.
SmartTalk Bluetooth
Simplifi - Developed structural portions of the packaging (protective inner pack and outer box). My goal was to develop inner pack that did not require the use of plastics in the packaging (minus hangtag) such as a thermoform/blister to contain the product. Environmentally safer and smarter packaging was achieved.
WindowSeat - Developed structural portions of the packaging (protective inner pack and outer box). My goal was to develop inner pack that did not require the use of plastics in the packaging (minus hangtag) such as a thermoform/blister to contain the product. Environmentally safer and smarter packaging was achieved.
Audio Cables - I was tasked with transitioning our cable line packaging from our older captured blister style into our new frosted PP box packaging. The intention of this style of blister design was to incorporate a cable-wrap innerpack that could potentially be reused by the consumer.
Clearboost
TuneFlex & RoadTrip '08 Packaging
PowerJolt Se Coiled
Griffin Product Bundles - The Griffin Bundles became hot sellers this past year for our retailers because it allowed customers to buy an "all-n-one" pack that included several items together for a lower overall cost. And for us, it gave us the ability to convert excess or outdated products into productive sales.
iPhone Wave Cases - We were tasked with creating a new look package for our iPhone Wave Case line to set itself apart. The decision was made to go with a clear PET box so that the consumer could see the Wave case from every angle. My job was to first create a dieline that best fit the new product, and then cradle the case with the least amount of visual intrusion as possible. I've attached a couple of SolidWorks photos to show the blister design.
Core Cable Line - Sustainable Packaging - Griffin Technology was approached by Wal-Mart Canada to develop a more sustainable package for a core cable line. Packaging consisted of scored PET front lens, unbleached chipboard, and twist ties to hold product in place. Design allowed packaging components to be easily separated for recycling.
Core Cable Line - Sustainable Packaging - Griffin Technology was approached by Wal-Mart Canada to develop a more sustainable package for a core cable line. Packaging consisted of scored PET front lens, unbleached chipboard, and twist ties to hold product in place. Design allowed packaging components to be easily separated for recycling.
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Griffin Technology - Retail Packaging Projects
Available
Full-time
Matt Barnes
Senior Manager | Design, Engineering, Account Management, Procurement Atlanta, GA