Courtney Kretchman

Created social media campaign to launch a new healthy snack. The message: It's time to break up with your old snack - the one that just isn't good enough for you anymore. Design would look like messages sent by a lover who's moving on.

The campaign garnered a Gold MarCom Award for Content Marketing Creative Copy excellence.

Wrote content for campaign video and email as well, calling for community to upload "breakup" videos of their own.

• Creative Direction
• Content Strategy
• Copywriting & Editing