The flyer design and layout was my assigned task for the TTL project. I created a bi-folded flyer, that further opened into a poster.
The required copy required for the inside material was extensive, so I used graphical elements like the stylized numbers on the left and the bold statistical graphics on the right to break up the text a little.
A closeup of the inside spread.
The folded out poster. I created this with the intent of it possibly being hung a woman's cubicle to remind her of the fight for pay equity.
The rear of pamphlet had to be co-branded between TTL and a company called "She Negotiates" while also leaving space for possible sponsors.
An icon set that I created to be used across the various media created by the other members of my team.
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Take the Lead Print Asset
This project was client work through the Pratt Institute’s Design Corps to create a cohesive package for the nonprofit Take the Lead.
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