The Film Free logo. It was created to have the feel of being painted on hastily as if it were graffiti.
Multi-color "Film Free" logos displaying the color palette
Front cover of the "Film Free" program. This program is printed on newsprint to allow for the introduction of texture and imperfections like minor ink bleed-through. This was used to reenforce the zine like quality of the program.
Inside layout example of the "Film Free" program
Inside spread displaying the Film Free manifesto and the program table of content
Rear cover of the "Film Free" program displaying the FF slogan
"Film Free" army tee - Female
"Film Free" army tee - Male
"Film Free" 3D tee - Female
"Film Free" 3D tee - Male
"Film Free" venue bracelet. The color for the band would be different for each day of the event.
A potential "Film Free" poster. The idea would be to have paste-ups that take existing, big budget movie posters and deface them with the "Film Free" logo.
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"Film Free" Film Festival
This set of designs is for a hypothetical companion film to the “Pitchfork Music Festival”; held every year in Chicago.
At first view, the tile of “Film Free” may be antithetical to a film festival. The term “Film Free” came about after I wrote a brief manifesto of a film movement being free from big money, Hollywood, and free from constraints. Pitchfork’s music choices are an eclectic mix of smaller musical acts as well as larger, alternative acts and I wanted the movie choices to reflect that. I avoided design choices that might make the festival feel “corporate” and wanted to approach it as something that could be advertised in a more guerilla sort of way.
