Industry Collaboration
Target Market
The Timeline Of Cleaning (Part 1)
The Timeline Of Cleaning (Part 2)
Market Opportunity
Packaging Analysis
Retail Comparisons
Anthropometric Analysis
Process of Use Matrix
User Study on Competitor Vac
Family Interview
Comparable Products
Vac Context Zones in the Home
Engineering Component Chart
Ideation Sketches - Organic Shapes
Fememine Curves
Selected Concept #1 - Illustrator Line Work with Photoshop shadows/highlights.
Selected Concept #2 - Illustrator Line Work with Photoshop shadows/highlights.
Foam Form Exploration
Based on the research that consumers are fustrated with the lack of communication by the battery life on handheld vacs. Charge Light indicator built into the power switch brings a live presence to this vaccum.
Exploded View
Packaging Redesign - Chamfered corners display a bold Emerson purple with key product word features visible for all angles.
Final Prototype - Based on Research consumers know they type of mess to be cleaned before disengaging the vac from the charging base. This being the reason that tool storage is incorporated into the charging base. Allows for a quick vertical release from the charger to be able to compete with the paper towel as a solution to wet/dry messes.
Final Model
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Emerson Industry Collaboration
Student work for Emerson corporate sponsored studio. Challenge to designs portable wet-dry vacuum.
Marketing Research
Consumer Insights
Competitive Market Analysis
Concept Render
Foam Core Prototype
Finished Model/Packaging
Designer Credit: Coral Hummer
