Screenshot of the logo animating into frame, featuring the little girl 'pushing' the words to the center and running off with them.
I wanted the products to animate into the scene in an exciting and fun way, but end up in a spot that looked like a posed product shot.
The store had a wide variety of apparel options, and so I wanted to present that in a visually stimulating way that would remind the viewer of looking in an actual store. Hence this animation of the shirts and jackets seemingly sliding down the rack, complete with speed lines.
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Human Head to Toe Advertisement
This short motion graphics/animated video was used to promote First Community Mortgage's online store, featuring promotional items for the Loan Originators to purchase and use at their events or for their team members. Short, catchy, and meant to be exciting, I had a lot of fun incorporating real photos in with the animated logos and graphic elements of the video.
