Understanding that real, relatable stories are often the most inspiring, we decided to interview some Arkansans who had successfully quit using tobacco and nicotine products, long-term. Alberta Faye was one of those individuals and I used her interview to develop the following "testimonial ad." It remains one of the most popular success stories and still lives on the Stamp Out Smoking website: http://www.stampoutsmoking.com/success-stories/alberta-faye/,
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Print Ads

These print ads were developed for the Arkansas Department of Health's Tobacco Prevention and Cessation Program and its (TPCP) Stamp Out Smoking (SOS) initiative and for Stacy Hamilton, an independent broker for Pulaski Heights Realty.

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Erin Ray
Copywriter and Event Designer Little Rock, AR