'Pukka tukka' packaging and pamphlet - packaging, Logo design, illustration:
Problem: 'pukka tukka' is a self generated new brand. It is designed to help children learn to cook fresh food. The main ingredients for one recipe come packaged in the quantity needed and the child follows the illustrated guide to cook the meal.
To be available from supermarkets every fortnight, attached to the Jamie Oliver brand hence its name 'pukka tukka'