Apple iPhone POS - Design for a dynamic Point Of Sale for the Apple iPhone exclusive to O2 stores
Apple iPhone POS - Design for a dynamic Point Of Sale for the Apple iPhone exclusive to O2 stores. Blue lighting within the water tank provides a more aquatic blue colour to the POS.
Apple iPhone POS - Design for a dynamic Point Of Sale for the Apple iPhone exclusive to O2 stores. The cradle that holds the iPhone glows a rich blue when in place and turns red when removed to warn the store that it has been taken.
Apple iPhone POS - Design for a dynamic Point Of Sale for the Apple iPhone exclusive to O2 stores. Bubbles are blown through the water, providing the iconic O2 trademark imagery as used in their adverts.
Apple iPhone POS Poster - The Promotional Poster done on Photoshop that was also required for the hand in.