Chris Dimino

Retail Environment design for Fantasma Toys Inc. This 2,500 Sq. Ft. space specializes in magic, novelty, and activity toys. In addition, the store features high-end magic props for professional magicians. The retail design combines traditional theatrical elements with a modern, more urban feel. For this project I was the head designer and project manager.

Retail Environment design for Fantasma Toys Inc. This 2,500 Sq. Ft. space specializes in magic, novelty, and activity toys. In addition, the store features high-end magic props for professional magicians. The retail design combines traditional theatrical elements with a modern, more urban feel. For this project I was the head designer and project manager.

At the center of the store is a one of a kind museum display. With a unique "V" shape that counters the stores "V" shaped pathway, its design allows customers an unobstructed view of original Houdini collectibles. The museum also features information panels, storage compartments, and a unique door system for easy access of the museum contents.

A performance stage in the back of the store serves as a place to hold special events lectures, and magic performances.

Retail Environment design for Fantasma Toys Inc. This 2,500 Sq. Ft. space specializes in magic, novelty, and activity toys. In addition, the store features high-end magic props for professional magicians. The retail design combines traditional theatrical elements with a modern, more urban feel. For this project I was the head designer and project manager.

The design combines theatrical elements such as velour curtains and proscenium trusses with modern elements such as: suspended display systems, fusion floor tiles, and smoked grey mirrors throughout.