Service Address Update - In any VoIP service, re-framing expectations and concepts surrounding 911 Service can be a tricky issue because it runs against deeply ingrained service stereotypes used in traditional wireline service. I designed a conceptual model for updating the Service Address of the equipment and explaining these esoteric, but vitally important, concepts to the user. The design was in compliance with new FCC regulations for VoIP services, and was lauded by development for its elegance and clarity.