Cedric Blue Napeek

Design Brief: Alison Cosmetics Hello, Cedric! I’m the owner of Alison Cosmetics and I’m looking to commission a new logo design for my online beauty store. My previous logo was a cursive font that is not even clearly visible so I was hoping you could make our products more memorable with an eye-catching logo design! We mostly sell skincare products and cosmetics that include lipsticks, eyeshadows, blushes, and eyeliners. The store mostly uses soft colors, ranging from pinks to purples, so I’d prefer to stick to similar tones in order for the store’s visuals to feel consistent. I’m not interested in any cursive typefaces - I just don’t think it would be legible on our website. In addition, your design will most likely be printed on the bottom of our cosmetics. The printing area would be around 2cm by 2cm on a black surface, and it would be amazing to get a logo design that can fit into this tight space. I’m excited to see what you come up with! Alison Lee Cosmetics and Beauty

Design Brief: Hi Cedric, I hope you’re a crypto enthusiast because we have an awesome project that needs your creativity. I’m the CEO of Ethereum Academics, an online school that teaches computer science students how to code on the Ethereum network. Our classes teach students everything from project management to developing smart contracts for blockchain technology companies. We've enrolled over 400 on our first week and I want to invest in a new visual identity before we start educating our students on Ethereum development practices. The logo should combine the idea of education and the existing Ethereum logo, that way we would recognizable as a business working with in the Ethereum space. I’d love to experiment with a logo that showcases learning without any stereotypical images of brains or graduation hats. I would also prefer sticking to the established Ethereum color scheme. Working with you is going to be great, I can’t wait to see your design. Best, Vitalik Waterloo

Design Brief: Faaashion Hiya, Cedric! I run a fashion blog and we want to produce a set of limited edition pins with our logo. There is only one problem - we don’t have a logo! I’ve always just used a cursive font for the website’s banner, but it’s time to rethink our branding. The blog is a curated gallery of upcoming fashion trends and photography taken by the blog’s panel of moderators. Many of our posts have a focus on urban styles, modern fashion, and streetwear for both men and women. I’d love for you to create a logo that showcases our fashion tastes in a unique symbol that we could use to produce merchandise. Please make sure this logo could be properly developed into a pin. It needs to be designed on a solid form such as a circle or a rectangle, otherwise, the manufacturer won’t be able to properly mold its shape. I’m also limited to only three colors, so please don’t use any gradients! Super excited about this design! Best wishes, Ellie Moores

Design Brief: Hey, Cedric! I want to work with you on a logo design for a startup I’m launching this fall - TripleWP. I’ve been working on a new application that simplifies the user experience of developing a website within Wordpress. I choose the name TripleWP since our first beta users were able to design and update their websites around three times faster than the traditional method of writing code. The WP part of the company name is a standard abbreviation of Wordpress and is an indicator to our audience of where the software can be installed. I really want to get a visual identity that is friendly, not intimidating that reflects our cutting-edge tech. In addition, a majority of the application were designed around a blue, white, and black color scheme that the logo should also use. I’m not against having the design be abstract; since it's impossible to convey all of the software’s features in a single symbol. Glad to be working with you. Jim Halpert, TripleWP

Design Briefing Greetings, Cedric! I represent a visual effects studio from Manhattan and we’re hoping to work with you on a new visual identity for Scarlet. For the last several years we have been developing software for client projects, and we’re going to split the company into two divisions, Scarlet VFX and Scarlet Raycast. We need a responsive logo design for Scarlet that can be easily modified to represent any division with our company. One of the company’s sections will still be focused on providing visual effects for film projects that previously included Mad Max, King Kong, and Stranger Things. The new division will be responsible for developing computer software to increase the speeds at which mocap and facial animation can be recorded. In the future, we’re looking to kickstart several other projects within the company and we want the logo to be easily adaptable to fit any purpose, company division, or internal project. Best, Tinashe Ringling