2015 Sun Tracker Brand Campaign
Goal was to create a Brand feel and campaign to encourage consumers to purchase a pontoon boat for their family. The overall feel of the brand is family fun and activities for all. Need to emphasis the versatility of the boat and all the features these boats have to offer. You will see examples of print literature, POP and brand essence video. Art directed all photography and videography. (https://www.youtube.com/watch?v=w_WWR6Lq1ks).
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