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Photography idea - Beloved, Connecting generation

The set of photographs portrays the primary needs of humanity, love, honor, family and growth. Love will always hinder our lives, how love teaches us and how we preach love. I wanted to portray the apex of love, and it’s said the strongest love is the infinite motherly love and therefore we want to celebrate feminism and dedicate our photographs to every strong female in the world. The image plays with the idea of optical illusion and the interaction between reality and photography. The impact of how meaningful photography can warm up the deepest areas of our hearts.

The art direction is very snapshot like to enhance to day-to-day, caught in the moment emotions. The feelings are very down to earth and real in their warm hostile room. We made the styling very simple and down to earth so it’s more relatable to our audiences.

Cavi Chan
Travel Designer Hong Kong, Hong Kong