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congelé
congelé is a fun–loving (and fictional) ice cream company thats purpose is to bring high quality, homemade ice cream, using only local ingredients. This design Identity manual provides guidelines for the application and use of the congelé identity. Spiral bound, the congelé identity manual is designed to be colorful and fun to match the company, and relies on both body copy and images.
Slightly transparent Vellum pages were used to give the pages themselves, a layering feel to them. Vellum was used on the tabbed pages for their strength and durability.
Marker renders were included to add visual interest to a couple of the pages.
