![](https://s3images.coroflot.com/user_files/individual_files/423608_uwQclAdWjSNneg278JFL14zQ0.jpg)
Tru Clothing Company - Tru - My world. My way.
I created the Tru brand, created the brand look and wrote the copy. I then designed the ads to reflect the confident attitude.
![](https://s3images.coroflot.com/user_files/individual_files/423608_ZilqzenbKn_Fg1boHhKVhDq30.jpg)
Tru Clothing Company - Tru - My world. My way.
I created the Tru brand, created the brand look and wrote the copy. I then designed the ads to reflect the confident attitude.
![](https://s3images.coroflot.com/user_files/individual_files/original_423608_cCPJhFfa4swofYiFDOmRkkCvB.jpg)
Lipton Tea Campaign *Student Work
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![](https://s3images.coroflot.com/user_files/individual_files/423608_Lbnl2cpk2uFqtFnfC2OGU8U51.jpg)
Lipton Ad Campaign - This series of ads was created to target the Gen X audience. The goal for the campaign was to remove the paradigm that drinking hot tea was just for 'old ladies.'
![](https://s3images.coroflot.com/user_files/individual_files/423608_jZJfVEUwbPlrtp7M_kigvh72V.jpg)
Lipton Ad Campaign - This series of ads was created to target the Gen X audience. The goal for the campaign was to remove the paradigm that drinking hot tea was just for 'old ladies.'
![](https://s3images.coroflot.com/user_files/individual_files/423608_CHkGASGpItrixGxwAG0soD2Gk.jpg)
Lipton Ad Campaign - This series of ads was created to target the Gen X audience. The goal for the campaign was to remove the paradigm that drinking hot tea was just for 'old ladies.'
![](https://s3images.coroflot.com/user_files/individual_files/423608_RPuFrWroGIdM9GEFassCTHcDn.jpg)
Tru Clothing Company - Tru - My world. My way.
I created the Tru brand, developed the brand look and copy. I then designed the ads to reflect the confident attitude.
![](https://s3images.coroflot.com/user_files/individual_files/423608_wJ1oMnR2PtmXcC8lN_uJHgouw.jpg)
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
![](https://s3images.coroflot.com/user_files/individual_files/423608_pgekNtZaI7JRofjGKJHFcvI28.jpg)
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
![](https://s3images.coroflot.com/user_files/individual_files/423608_YAG9ECDQB0D6WVRs2dHwJd2k1.jpg)
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
![](https://s3images.coroflot.com/user_files/individual_files/423608_UoWfnNc3rqT2VLuCoCFcO8kgw.jpg)
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
![](https://s3images.coroflot.com/user_files/individual_files/423608_X4119Fa4wO1YUwzAGuRuwZhi9.jpg)
Corporate Identity - Business Card Front - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
![](https://s3images.coroflot.com/user_files/individual_files/423608_xDEQ3ru4a0MkbDECDZjMzmvc4.jpg)
Corporate Identity - Business Card Back - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
![](https://s3images.coroflot.com/user_files/individual_files/423608_PWbz5ZTXEuLYUSvH006OIYcr6.jpg)
Corporate Identity - Logo - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
![](https://s3images.coroflot.com/user_files/individual_files/423608_qbgST9uWTq4as5FU_S4WkuxK1.jpg)
Corporate Identity - Letterhead - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
![](https://s3images.coroflot.com/user_files/individual_files/423608_cMP2sVZAsT4n6qz5Ef5TH_tsw.jpg)
Qubit Logo - Logo design for computer company.
![](https://s3images.coroflot.com/user_files/individual_files/423608_Cmr0qRP0Bh1Uz8T3fFp7RHwHZ.jpg)
Magazine Layout - Spread 1
![](https://s3images.coroflot.com/user_files/individual_files/423608_W2vHWWHrzmj3zDLiqPh8RIFxh.jpg)
Magazine Layout - Spread 2
![](https://s3images.coroflot.com/user_files/individual_files/423608_cqZbXcvrBcE0qRrJVEMQVNeb8.jpg)
Packaging Rationale
![](https://s3images.coroflot.com/user_files/individual_files/423608_qCLsOgicrWrVWqCotFm1kNR5d.jpg)
Packaging Die Cut Layout
![](https://s3images.coroflot.com/user_files/individual_files/423608_mW9dKBR8wQrmWFtQhdDGsDRrV.jpg)
Packaging Design
![](https://s3images.coroflot.com/user_files/individual_files/423608_ONKB0eBwM_TImV3dwpyVeqdXh.jpg)
Eco Poster - Award winning design for international poster design. Contest theme: Eco Living.
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