Tru Clothing Company - Tru - My world. My way.
I created the Tru brand, created the brand look and wrote the copy. I then designed the ads to reflect the confident attitude.
Tru Clothing Company - Tru - My world. My way.
I created the Tru brand, created the brand look and wrote the copy. I then designed the ads to reflect the confident attitude.
Lipton Tea Campaign *Student Work
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Lipton Ad Campaign - This series of ads was created to target the Gen X audience. The goal for the campaign was to remove the paradigm that drinking hot tea was just for 'old ladies.'
Lipton Ad Campaign - This series of ads was created to target the Gen X audience. The goal for the campaign was to remove the paradigm that drinking hot tea was just for 'old ladies.'
Lipton Ad Campaign - This series of ads was created to target the Gen X audience. The goal for the campaign was to remove the paradigm that drinking hot tea was just for 'old ladies.'
Tru Clothing Company - Tru - My world. My way.
I created the Tru brand, developed the brand look and copy. I then designed the ads to reflect the confident attitude.
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
Car Brochure - I designed this brochure as a class project. The minimalist design is enhance with very little copy. I chose to use only five words in the entire 8-page brochure.
Corporate Identity - Business Card Front - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
Corporate Identity - Business Card Back - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
Corporate Identity - Logo - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
Corporate Identity - Letterhead - This goal for this design was to create a new corporate identity that has a modern look and feel for an Asian food company. The abstract logo element is inspired by dragon wings.
Qubit Logo - Logo design for computer company.
Magazine Layout - Spread 1
Magazine Layout - Spread 2
Packaging Rationale
Packaging Die Cut Layout
Packaging Design
Eco Poster - Award winning design for international poster design. Contest theme: Eco Living.
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Graphic Design
A variety of graphic design projects -- from magazine ads to sales brochures.