Yves Béhar is the founder of fuseproject, an integrated design agency dedicated to the development of the emotional experience of brands through story-telling. The diverse experience and mediums practiced by the fuseproject design teams span products, environments, graphics, packaging, apparel and strategy. Béhar's designs and creative positioning is contributing to

Paul Budnitz is the founder of Kidrobot, makers and retailers of limited-edition toys and apparel. Fusing graffiti, fine art, industrial design, graphic design, illustration and music, Budnitz has turned his obsessions into an art, with three stores/galleries and numerous collaborations with artists of all disciplines. The designer-as-entrepreneur reflects both the

Stefan Sagmeister, a native of Austria, received his MFA in graphic design from the University of Applied Arts in Vienna and, as a Fulbright Scholar, a master's degree from Pratt Institute in New York. He formed the New York-based Sagmeister Inc. in 1993 and has designed graphics and packaging for