3D Printed prototype w hand cut lenses.
gLike
THE BENZ

The BARON (formally the BENZ) frame design was an un-briefed side passion project born out of frustration & my uncontrollable desire to create things. The design process began with a couple loose sketches and then into SolidWorks. 3D prints were quickly created and validated for fit, aesthetics, etc. I wore the print to a sales meeting and the product managers loved it. It was then added to the 2020 collection and I developed it with vendors in Italy.

View Website
Benjamin Pritz
Sr. Industrial Designer Los Angeles, CA