Identifying the problem and initial idea
Sketches
Final Design for blood unit
Final Design for blood unit
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Giving Blood Unit

Giving Blood Unit Project. Only 6% of the British population give blood. Most people dont because it is quite a daunting experience. This design aims to reasure the giver and make the experience more inviting.

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Ben Tidey
BA (Hons) Product Design, Post Graduate Norwich, United Kingdom