Media Objectives worked with the Society of Experiential Graphic Design to develop a unique and flexible identity system for the 2015 national conference, distinguishing the event from other education programs offered by SEGD throughout the year while maintaining a connection back to the SEGD brand and identity. The team expanded the identity into the design of a variety of collateral and environmental graphics - including signage, staging, dimensional installations, speaker presentations, printed materials, badges, mobile conference guide, and motion graphics.
Team Members:
Joe Lawton - Art Direction, Project Management
Ellen Bean Spurlock - Art Direction, Project Management
Stephen Killion - Wayfinding Design
Ian Thomas - Staging Design
Sarah Chung - Identity Design
Shane Hendry - Digital & Motion Design
