Ruta visual identity
Visual identity and promo material for Ruta Association, a group for higher quality life on the Island of Cres. Among many activities, Ruta is well known for wool-related activities like making various products (slippers, decorations, puppets, souvenirs, scented pillows and fashion products) and organizing / participating in events carrying ECO and Etno prefixes. The objective of the whole project was to promote the resolution of the problem of discarded wool and to suggest in which ways it may be used through organized gathering, sorting and scouring, the organization of felting and weaving classes and creative workshops for inhabitants of the island, tourists and children.