After successfully launching ChocoFills in India, Kellogg's decided to launch a new variant which would be known as CreamFills. After building a complete storyline for ChocoFills aka Chocorobbers for over a year on social, and building them as a character who would do anything to get thier fill of chocolate. We decided to give this story a new twist, and in the process introduce the new variant.
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Storyboarding
