Brey Ranas

Direct mail piece for donors who have given $1000 or more in a 12 month period. I redesigned the package in 2017 with the new brand colors and imagery. This package consists of a letter with reply, outer envelope and business reply envelope.

This acquisition package consists of an outer envelope, letter with reply device, notepad, business reply envelope and back end premium insert.

Year end calendar mailing. This package includes a calendar, outer envelope, letter with reply device and a business reply envelope. Aside from designing the package, I worked with the affiliates to gather art for the calendar. I also worked with a copywriter on the content.

A label package that consists of foil address labels with reply device, notepad, letter, business reply envelope and outer envelope.

This is a test designed with the goal of getting donors to open the envelope. Easterseals donors like flowers, so I designed the envelope and letter to look like stationery. The control package has a white outer and letter.

This package goes out to newly acquired donors and consists of a letter with reply, address labels, outer envelope and business reply envelope.

A test package to go against a label package. The goal was to cut costs, so I removed the labels and included a supporter card. Money was also saved by putting disclosure copy on the back of the reply envelope instead of printing an extra insert.

A direct mail package that consists of a letter, outer envelope, business reply envelope and reply device with address labels and certificate. I updated the outer envelope which we haven't changed in a number of years by switching out the art and using one of our 2018 seals which are also used on the address labels. All the art work came from our seal art contest which is held yearly.

Direct mail package which includes an outer envelope, reply envelope, letter with reply device, address labels and a set of blank cards, and inserts.

Acknowledgement mailing that lets donors know that we have received their gift. Package consists of a letter with reply, business reply envelope, outer envelope and insert.