Ages well with the years - "Baldwin denim not only lasts longer, but continues to evolve to your form and tastes over time. Rich in texture and design. Crafted from artisan hands in Kansas City. Distilled from cheap materials of other brands. Have a tailored finish for those with a refined sense."
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Matures tastefully with time - "Baldwin jeans not only last longer, but continue to evolve to your body and tastes over the years. Rich in texture and design. Crafted from artisan hands in Kansas City. Created from specialty materials and made in small batches. Have a tailored finish for those with a refined sense."
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A toast to Baldwin Denim - Digital banner ad
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Baldwin Denim Campaign
I based my campaign on the denim's ability to mature in a refined manner.