Amy Heger

Billboard- Heavy on Talent - Billboard installed at a tilt to emphasize the meaning of the copy and grab attention.
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Web Banner Ads - Top banner ad interacts with daughter window on the right side of the site. Dig the Pig shoots hockey pucks across the page into the goal. As he scores the goal slowly sinks down the page as a play on the phrase "Heavy on Talent".

Billboard Pair - The first billboard has an actual hole in it while the billboard that will directly follow has a 3D puck in the pig's mouth

Billboard Pair - The first billboard has an actual hole in it while the billboard that will directly follow has a 3D puck in the pig's mouth. Matches our direct mail piece.
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Direct Mail Postcard with Puck Coupon - The unique shape causes this postcard to stand out among other pieces of mail and the use of the enlarged logo leads to automatic recognition of the team's brand. The puck slides out of Dig the Pig's mouth and is a coupon that the recipient can use for the gift shop.

Direct Mail Postcard with Puck Coupon - The unique shape will make this postcard stick out among other pieces of mail. The puck slides out of Dig the Pig's mouth and is a coupon that the recipient can use for the gift shop.

Direct Mail Postcard with Puck Coupon - The unique shape will make this postcard stick out among other pieces of mail. The puck slides out of Dig the Pig's mouth and is a coupon that the recipient can use for the gift shop.