Balenciaga Floor Plan - Drawn in Revit.
Cash Wrap Custom Component - Drawn in Revit
Balenciaga Custom Wall - Drawn in Revit.
Balenciaga Custom Wall - Drawn in Revit.
Section A - Drawn in Revit.
Perspective One - Drawn in Revit.
Perspective Two - Drawn in Revit.
Perspective Three - Drawn in Revit.
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Balenciaga

The inspiration for Balenciaga is the brain. The store is set up to mimic the anatomy of the brain. the left and the right side represent the two hemispheres of the brain because Balenciaga uses both sides in designing their merchandise. The cash wrap represents the occipital lobe and the front of the store represents the frontal lobe of the brain.

Angie Mecklin
Creative Consultant Austin, TX