Postcard Front 1, English
Postcard Front 2, English
Postcard Back, English
300x250 Static Banner Ad - Wondering
300x250 Static Banner Ad - Questions, English
Door Hanger, Spanish
Door Hanger, English
Brochure Cover, Spanish
Brochure Interior Spread, Spanish
300x250 Static Banner Ad - Questions, Spanish
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Planned Parenthood ACA Education Materials

Managed platform development, focus group collateral materials for testing, and creative execution of working concepts. Creative development began 7 weeks before the due date for finalized materials – in English and Spanish – to meet Affordable Care Act’s launch date. Design had to stand out while still matching the client’s current website. Language for the deliverables had to explain a complicated law in an approachable manner for an audience with a lower education level. Materials were made available on Planned Parenthood’s intranet for affiliate agencies to produce.

Amanda Reich
Print and Project Manager Washington, DC