Allison Polries

This paper, "How to Improve Innovative Services under Intense Competition from Emerging Hotel Brands," was written during my 2011 Sponsored internship and study abroad in Nanjing, China at the Jinling Hotel Nanjing. I researched and presented better ways to improve guest satisfaction and profitability by learning from other successful western hotel brands.

• Design Management
• Research
• Branding & Corporate Identity