ten minute yoga - For many reasons the original cover needed to redesigned. -The monotone image was discernibly dated -The was lacked any sense of communicative hierarchy -The model's pose actually spread some disinformation about the wholistic benefits of yoga
10 Minute Yoga - The project was restated with a number of improvements; -The full color presentation helped to reinforce the contemporary origin of the project. -The Image of the Yoga model's full body pose helped to punctuate the whole body benefit of the art form -The prominent use of the faded green helped to ground the project in the contemporary present
Como se Dice - The original book design had a number of problems due to the dated nature of its presentation. - One problem was the use of native(esqque) imagery to talk about the language of Latin Americans. - Extending the native theme into the surrounding environment did not help the presentation. -Statements such as the authors or edition were to slightly emphasized.
Como Se Dice - The spanish language book was improved by removing the cultural and racial implications; -Unique aspects of the culture such as diversity were emphasized - Humor was introduced as a way to illustrate what a children's language class might actually perform like. -And differnt from different from before the multimedia aspect of the language package is actually hinted at on the cover.
Essential Brazilian Jiu Jitsu - Most the problems apparent in the first martial arts books treatment pertain to the disigner's discernible lack of knowledge about the sport. -The glow around the bottom figure makes it appear though he intends to unleash some superpower. -The seeming isolation of the figures in a descriptionless void doesn't due much to ground the sport in an sporting environment. -In regard to selling the book, the designer was unsure whether the author was more important than the book description.
Essential Brazilian Jiu Jitsu - Many of the improvements with this redesign are a result of a knowledge of the sport and stronger design direction. -By the visible mat, these fighters exist in a gym or sporting environment. -The visible physical strugggle is a much better description of this competition. -The designer let the design insignia's of the Ji's act as a natural ornament for the composition.
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Book Covers
Franklin Westbrook
Graphic Design Student work Pittsburgh, PA