Alex Liebold

While working at Quaker City Mercantile, we were tasked with coming up with a new graphic look for Tullamore Dew, Ireland’s smoothest whiskey. We developed a look that was to be equal parts old-Irish and something new for the brand. While ultimately we ended up going with a different look, this was my favorite of the bunch. Among the crop, we did transit posters, bar posters and a brand essence book, a few pages of which are shown here also.

• Art Direction
• Illustrator
• Branding & Corporate Identity
• Illustration