School Project - Competitor Brand - Poseidon (2010)
This project's objective was to develop a competitor brand to a specific brand already in the market. The chosen brand were André Lima and Walério Araújo in the party wear/ cocktail wear segmentation.
O Projeto Marca Concorrente consistia na criação de uma marca concorrente á outras já existentes no mercado. As marcas escolhidas foram André Lima e Walério Araújo no segmento partywear/ cocktailwear.