Healthcare Campaigns
The 'Must Be A Baptist Baby' campaign for Baptist Hospital in Montgomery was an award winner and so successful that we were asked by Washington Regional in Fayetteville to design a similar campaign for them. I submitted the Regional campaign print and outdoor to Healthcare Advertising Revue. The entire creative campaign was selected for the 'Spotlight Campaign'. After the Volume 16 No. 4 was published, our agency was contacted and hired by The Mobile Infirmary Medical Center to produce a similar campaign for their health system. I designed all the creative.
The Montgomery Cancer Center campaign was also a big success. I designed the 40 foot stainless steel signage that stands as a beacon along Interstate 85 running through Montgomery, as well as all ads for the campaign.
The Russell Medical Center campaign was entirely my own, consisting of outdoor designs, newspaper ads (I creative directed, wrote all copy and designed all creative) and various other collateral.