Docup" is the donut-like coffe cup designed to amaze.You can be a little bit confused for its breaking-the visual-breakfast-rules design.While our brain is expecting something usual we are transposing the concept so that the senses may fall in confusion.The ceramic body is decorated with different flavours and smells like a real doughnut. Copyright (c) Andrea Filogonio - www. afsmartdesign.it - Any reproduction or use of this design project, images, logos or part of them is not allowed without my written permission.
Docup" is the donut-like coffe cup designed to amaze.You can be a little bit confused for its breaking-the visual-breakfast-rules design.While our brain is expecting something usual we are transposing the concept so that the senses may fall in confusion.The ceramic body is decorated with different flavours and smells like a real doughnut. Copyright (c) Andrea Filogonio - www. afsmartdesign.it - Any reproduction or use of this design project, images, logos or part of them is not allowed without my written permission.
Docup" is the donut-like coffe cup designed to amaze.You can be a little bit confused for its breaking-the visual-breakfast-rules design.While our brain is expecting something usual we are transposing the concept so that the senses may fall in confusion.The ceramic body is decorated with different flavours and smells like a real doughnut. Copyright (c) Andrea Filogonio - www. afsmartdesign.it - Any reproduction or use of this design project, images, logos or part of them is not allowed without my written permission.
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DOCUP

Docup" is the donut-like coffe cup designed to amaze.You can be a little bit confused for its breaking-the visual-breakfast-rules design.While our brain is expecting something usual we are transposing the concept so that the senses may fall in confusion.The ceramic body is decorated with different flavours and smells like a real doughnut.
Copyright (c) Andrea Filogonio - www. afsmartdesign.it - Any reproduction or use of this design project, images, logos or part of them is not allowed without my written permission.

Andrea Filogonio
Strategic Design Director - Creative Director Roma, Italy