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Coral Drugs Brochure
We Love Science. A positioning that not only personified the emotion with which this company was founded, but also helped differentiate them from the rest of their competition. We used bold colors, and imagery that their competition wouldn’t touch with a barge pole. ‘We love Science’ went on to become the baseline that the client used for all marketing purposes, after they saw the phenomenal response they got from their clients and consumers.
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