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Branding Packages TSI
NYSC, BSC, WSC & PSC In-Club Identity - One of TSI’s major goals is to make fitness convenient and fun for their customers by providing a variety of services and programs in their health clubs. Understanding these values, I created an in-club identity that was consistent across the company, easy to follow and engaging. Icons, logos and colors give the individual programs identity while the overall design maintains a consistent brand.