Aspire - MTB for girls - Aspire,a MTB designed for Teen girls catering to their physical,socio-cultural comforts and aesthetic sensiblities, which is absent in the existing MTBs that are ideally designed for boys : an unexplored,high potential segment in the urban Indian scenario.
Trend and task flow analysis, market,dealer and user surveys were conducted across India.The issue of bags falling off the carriers have been addressed.The challenge lay in blending the comforts of an SLR into the visual appeal of an MTB.
Auto-Cuk - Microwave oven:Research - Traditional cooking is dynamic but exhaustive.Microwave cooking is smart yet cannot take over the complete cooking process as it cannot cater to many activities that are a part of cooking.Market ,user survey established the need for simple controls and a novel form.
Auto-Cuk works on the principle of microwave cooking and uses technology to faciliate adding ingredients and auto-stirrng at several speeds. It saves on time and energy(75%) when compared to traditional cooking .
Auto-Cuk - Microwave oven: Conceptualisation - Concepts aim at engaging the user and elevating the cooking experience by a functional yet novel form,breaking free from the box like stucture while addressing the manufacturing constraints.
The features incorporated (stirring, adding ingredients) and the simple,intuitive control panel encourage the user to shift to microwave cooking that saves time and energy.
Auto-Cuk - Microwave oven - Auto-Cuk works on the principle of microwave cooking and uses technology to faciliate adding ingredients and auto-stirrng at several speeds. It saves on time and energy(75%) when compared to traditional cooking .
Bewitch - Digital Watch - The design has been streamlined to reflect the power of intriguing simplicity and flexibility by the fusion of technology and aesthetics into a novel time-telling experience. Amidst the glossy metal/ stylish matte and the rich splash of colour, it comes out as an entity with high ornamental value.
Ray - Lighting fixture - Ray, inspired by asymmetry and nature, is a mood/task pedestal lighting fixture designed to emphasise the boundless play of light. The form along with the mesmeric pattern of light as it passes through an insulation film imparts an ambience with a rich morpheus glow that enhances the decor of the interiors in residences,clubs.
The challenge was to arrive at a contemporary yet ethnic structure.This has been achieved by the form and choice of materials.
Play-n-Learn : Awareness leaflet - Play-n-learn is a set of pamphlets designed to educate the people living in rural areas on identified hygienic practices,that were lacking,causing high Infant Mortality Rate.The focus was to create "need to possess" leaflets.This poster,inspired from origami resembles rangoli patterns .Each has tips on hygiene in local languages and visuals.The element of interest could be celebrities, deities, recipes on the diamond space.It should be distributed in hospitals,schools or free with products.
HANDY-HEAT - Immersion heater - A re-design of the existing immersion heater to make it a safer and user-friendly product.
Corrosion and scaling erodes away the specifications and water level markings leading to short circuiting.Communication between the product and user is nil.
The re-designed product has features that increase human comfort and safety level of the product.
Caps n Collars - To design a diverse range of simple
mass-manufacturable caps and collars for perfume bottles for the international market.
Different finishes, textures, plastics, forms
and concepts have been explored to bring about a great variety in the visual character of caps, keeping the manufacturing and tooling costs low.
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Product design